NiceNIC CEO Helen met with the Public Interest Registry (PIR) team during ICANN87 in Bali, held from October 17 to 22, 2026, to discuss the continued development of their existing cooperation. NiceNIC's priorities include more competitive domain pricing, broader product choices, stronger reseller support, and responsible domain security.
For customers, these priorities connect to everyday decisions: choosing an address for a new organization, budgeting for future renewals, or managing domains for multiple clients. NiceNIC aims to bring those needs into its ongoing work with the registry behind .ORG.
Customers can already check .ORG domain availability at NiceNIC, review current registration and renewal prices, and explore options for an existing .ORG domain.
.ORG Surpasses 12 Million Registrations Worldwide
Public Interest Registry is a nonprofit organization created by the Internet Society to manage .ORG. Its work combines registry operations with support for organizations and initiatives serving the public interest.
On June 8, 2026, PIR announced that .ORG had surpassed 12 million domain registrations worldwide. This milestone provides context for NiceNIC's continued investment in the .ORG market: the extension serves a substantial international community with ongoing registration, renewal, and support needs.
The potential customer base extends beyond formally registered charities. According to PIR's official FAQ, .ORG is open and unrestricted, allowing individuals, businesses, associations, community groups, and other organizations to register names.
For NiceNIC and its resellers, that breadth creates opportunities to serve different needs within the same extension. A local association may need its first website address. An established organization may need help managing renewals. An agency may be responsible for domains used by several community projects. Each needs clear pricing and dependable account management.
Four Priorities for Continued Cooperation
The meeting in Bali provided an opportunity to discuss how the relationship can deliver more value to NiceNIC customers and partners. NiceNIC’s priorities for continued work with PIR are:
Specific promotions, discounts, and partner benefits will depend on the applicable program terms, eligibility requirements, and availability.
Better Value Across Registration and Renewal
An organization’s domain can remain in use for many years. It may appear on membership materials, fundraising pages, email addresses, printed documents, and partner websites. The cost of maintaining that address deserves attention from the beginning.
NiceNIC’s commercial priorities therefore include both new registrations and renewals. A useful registration promotion can help a new project launch. Favorable renewal terms, where available, can help an established organization manage recurring expenses. Volume-based arrangements can also matter to resellers responsible for portfolios with regular purchasing needs.
The practical value depends on the customer’s situation. An organization registering one name will evaluate a different budget from an agency renewing hundreds of domains across its clients. NiceNIC aims to bring these different requirements into its registry discussions.
Customers can use the NiceNIC domain price list to compare current registration, renewal, and transfer prices. Checking the relevant transaction type and account level helps turn a promotional headline into a realistic budget.
For international customers, NiceNIC's payment options include account funding with USDT, USDC, BTC, and ETH. NiceNIC adds a 0% processing fee to crypto payments. The online payment provider currently charges a 1.5% service fee, and wallet or network fees may also apply. Once credited, the available account balance can pay for eligible domain registrations, renewals, and transfers.
More Naming Options for Organizations and Initiatives
PIR's portfolio includes .ORG alongside extensions such as .CHARITY and .FOUNDATION, as shown in the official .ORG Family of Domains.
These extensions offer different ways to describe an organization or project. A broad organizational identity may suit .ORG, while a name ending in .charity or .foundation can place greater emphasis on the activity or institution being represented.
NiceNIC’s goal is to expand useful choices for customers whose preferred name, audience, or project would benefit from an alternative extension. For resellers, a broader selection can make it easier to suggest relevant names when a client’s first choice is unavailable.
The full name still needs to work for the intended audience. It should be easy to say, easy to type, and consistent with the organization’s identity. Availability, applicable registration policies, and the price of the specific name should guide the final choice.
Helping Resellers Build Sustainable .ORG Business
Domain resellers often provide the connection between a registry’s products and the organizations using them. Hosting companies, web agencies, and domain service providers may support customers from their first registration through years of renewals.
NiceNIC is seeking stronger commercial and marketing support through its ongoing cooperation with PIR. The objectives include targeted campaigns, relevant promotional resources, and purchasing conditions that help partners serve their customers competitively.
For an agency working with associations or community organizations, useful support might include a campaign suited to that audience and clear information about the offer’s duration. For a reseller with an established portfolio, renewal economics and reliable handling of routine domain operations may have greater importance.
Partners can review the NiceNIC Reseller Program to compare existing account options and current pricing arrangements. Matching those options to actual registration and renewal volume provides a practical starting point for further discussions.
Existing tools already support bulk domain work and automation. NiceNIC's free Domain API is available to active Market and Reseller Accounts, while its WHMCS registrar module connects supported registrations, renewals, transfers, and domain management to an existing WHMCS workflow. Account-level pricing applies to domain orders.
These tools give partners a way to handle recurring domain tasks within their own systems as their customer base grows.
Domain Security Supports Long-Term Value
PIR's activities also include support for the NetBeacon Institute. PIR states that the Institute is fully funded and supported by PIR and provides tools, services, research, and recommended practices to help the Internet community address DNS abuse.
This work is relevant to organizations that depend on their domains for communication and service delivery. Phishing and other malicious activity can harm users, while an inappropriate restriction on a legitimate domain can disrupt websites and email.
NiceNIC’s priority is to strengthen cooperation that supports evidence-based decisions. Effective handling requires attention to the reported activity, the quality of available evidence, the urgency of the threat, and the technical circumstances of the affected domain.
The NiceNIC Domain Abuse Transparency guide explains its approach to reviewing reports and selecting appropriate responses. That approach includes prompt action on actionable DNS abuse and consideration of the risks to legitimate services. Where circumstances permit, clarification, remediation, and review can help resolve cases fairly.
For customers and resellers, this makes responsible domain management part of the value of the service throughout the life of a domain.
Turning Registry Relationships Into Customer Value
With 20 years of domain industry experience, NiceNIC continues to develop long-term relationships with registries serving different markets. Customers can manage .ORG alongside 2,500+ domain extensions available through NiceNIC. The discussion with PIR at ICANN87 forms part of that work, connecting customer needs with the organizations responsible for the domain extensions they use.
The priorities are practical: help customers find suitable names, pursue better purchasing conditions, improve support for resellers, and maintain responsible handling of domain-related issues as businesses and organizations grow.
NiceNIC operates as NICENIC INTERNATIONAL GROUP CO., LIMITED, listed as an accredited registrar under IANA Registrar ID 3765. Customers can review company verification information, policies, and official support channels through the NiceNIC Trust Center.
For a new organization or project, start by searching for your .ORG domain. For larger requirements, contact the NiceNIC team with the extensions, approximate volume, and registration or renewal needs you want to discuss.
NiceNIC - Better Value. Stronger Partnerships. Growing Together!
Primary Sources
- ICANN87 Annual General Meeting: Bali, October 17-22, 2026
- Public Interest Registry: Who We Are
- PIR: 12 Million .ORG Domains, June 8, 2026
- PIR: Frequently Asked Questions
- PIR: .ORG Family of Domains
- PIR: NetBeacon Institute
- IANA Registrar IDs
- NiceNIC Domain Abuse Transparency
- NiceNIC Trust Center
- NiceNIC Domain API Documentation
- NiceNIC WHMCS Registrar Module
- NiceNIC Payment Options and Fees
